LDT ICON HERO
LDT ICON HERO
LET’S DO THIS

Moments make us

Moments make us get out bed in the morning. Moments enrich our lives, build our character, and help us create memories that last a lifetime.

From first-steps, to finish-line feelings. Laugh-out-loud, to leave it on the road. Whatever moment you’re after, Let’s Do This are here to help you find it, train for it, and celebrate it. Every step of the way.

A visual and verbal identity that’s packed with as much energy and attitude as the LDT team themselves. Designed to burst the bubble of endurance racing events we created a brand of the people – led by a new symbol that is inspired by the home-made graphics of the crowds at mass-participation events.

Photography by Jane Stockdale and Phil Hill.

LDT STYLED TEXT

With special thanks to Joanna, Dom and the amazing Let’s Do This team.

Check out…

F-Secure
Identity / Writing / Digital / Campaign
MLB
Strategy / Identity / Experience / Activation
Premier League
Strategy / Identity / Campaign / Digital / Broadcast / Naming / Experience